Case study
Alfie Host
Branding and a website for an AI guest assistant. A warm identity, practical product storytelling and clear paths to try it.

Alfie Host
Branding
Website design & build
AI guest assistance for short-stay hosts
A useful idea.
Made easy to understand.
Alfie Host helps short-stay hosts manage guest questions with an AI assistant. We created the branding and website, giving the product an approachable identity and a clear introduction.
Warm. Clear.
Recognisably Alfie.
Burgundy, gold and warm neutral tones give the brand a welcoming feel. A clean wordmark, bold typography and hospitality imagery connect the technology to the everyday experience of hosting.

Show the product.
Make the next step clear.
The website leads with a familiar hosting problem, then uses chat examples, product previews and practical feature sections to explain the offer. Pricing, FAQs and prominent trial links give visitors a clear path from interest to action.
The same character.
Wherever hosts browse.
On mobile, the website keeps its brand character while stacking the content and making trial and demo links easy to find.
View the full homepage screenshot ↗